if you don’t have a system for selling,
you’re at the mercy of your customer’s system for buying
@SUNSELLERS_ACADEMY
Why SUNsellers is the leading sales coach program for solar installation businesses
Consistent Lead Flow
At SUNsellers LeadGen Academy, we help you get all the installations you want at any time you want (Event if you don't have a big sales team) without burning money on leads
plug-and-play systems
We integrate our proven plug-and-play systems into your business, eliminating guesswork and streamlining operations for effortless growth.
The Green Deal Sales Engine™
Helping You Build Genuine Connections to Close More Sales and Deliver Long-Term Solar Solutions
The Green Deal Profit System™
At SUNsellers Sales Academy, we guide you (or junior staff) to increase sales per job, all with integrity and ease.
To Truly Benefit From Our Program And Achieve Sustainable Growth, A Reliable Delivery System In Your Business Is Essential
Empowering Solar Sales with Integrity and Impact
At SUNsellers, we believe that solar sales are more than just closing deals—they’re about building genuine, lasting connections that empower homeowners to embrace clean, sustainable energy.
I'm Chris Pemberton, founder, director, and sales manager of multiple 7-figure solar companies.
My mission is clear: to build an unstoppable army of solar professionals who will help offset 1 billion kilograms of coal by selling with integrity.
We aim to create a bridge of trust between solar businesses and homeowners, guiding people toward long-term energy solutions they can truly depend on.
With a National Certificate IV in Business Leadership and Management, and as a proud recipient of the Sales Leadership Award 2022 from the National Sales Academy, I’ve seen firsthand what’s possible when sales strategies are grounded in honesty and driven by purpose.
As a TEDx speaker and a business accelerator, I’m deeply passionate about helping ambitious individuals level up—not just in their sales skills, but in their lives.
We don't just teach solar sales; we cultivate epic humans capable of achieving epic things.
Join us in revolutionizing solar sales, one relationship—and one coal-free kilogram—at a time.
What Solar Installers Say About SUNsellers
"Skeptical at First — Now It’s the Best Decision I’ve Made"
"I’ve been in the game a long time and nearly didn’t join Sunsellers. But after talking with Chris, I took a leap—and it’s honestly the best move I’ve made. It opened my eyes to how much I’d overlooked: marketing, customer acquisition, and just getting out there talking to people. The content is bang on, and I’m all in." - Danie W.
"Real Sales Skills from Someone Who’s Walked the Talk"
"As an electrician, I needed real systems and integrity in solar sales—Sunsellers delivered. Now I handle objections with confidence and close more deals." - Mick P.
Frequently Asked Questions
What exactly does the SUNsellers program offer?
We provide comprehensive solar sales training, lead generation strategies, and proven systems to help you close more deals with integrity and confidence.
What do I need to have in place before starting the program?
A reliable delivery system in your business is essential for you to fully benefit from the strategies and systems we teach.
Can my entire team participate?
Yes, we offer team-wide training and tools that scale with your business.
Are you just trainers, or do you have real experience in the solar industry?
We’re not just trainers—we’re solar installers ourselves, running multiple 7-figure solar companies across Australia. We understand the challenges of the industry firsthand and share proven strategies that have worked in our own businesses.
What makes your training different from other sales programs?
Unlike generic sales programs, we focus solely on solar sales. We know the nuances of solar objections, industry-specific customer concerns, and how to position solar as a long-term investment.
How can I trust that your methods actually work?
We use the same systems in our own solar businesses, helping us consistently hit 7-figure revenues.
I’ve tried other training programs before—how is this different?
Many training programs give generic advice without understanding solar. We live and breathe solar sales. From handling objections like 'I need to talk to my partner' to presenting payback periods effectively, we cover it all with solar-specific techniques.
What if the solar market changes?
We’re active solar industry professionals, constantly adapting our methods to market shifts. We stay ahead of trends, new regulations, and customer behaviors to keep your business competitive
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